We take most artwork formats as long as it is high resolution and has been created using professional graphic design software.
Vector based artwork is the ideal format and will give best results in nearly all cases. EG Adobe Illustrator, EPS or PDF's created from Adobe software. Raster artwork EG Artwork that has been converted to a JPEG or Bitmap image and can cause loss of quality when reproduced using many printing methods.
What is Vector and Raster Based Artwork?
Vector art is required by most printers to reproduce a clean, crisp image suitable for screen printing, hot stamping, pad printing or embroidery. Technically, Vector art uses a mathematical formula (geometrically perfect), which can be resized or reshaped without diminishing its sharpness or smoothness. Common applications include: ai, eps, cmx, cdr, dxf, wmf/emf. In general, the higher the resolution (dpi), the better.
Many common types of art do not usually provide the type of image that can be used for custom imprints. These types of art are "Raster" art, whereby the image is actually a photographic picture (probably a JPEG) that attempts to replicate each pixel. Raster art does not reproduce a good image for imprints. These artwork formats that usually do not work well include: jpg, gif, and bmp.
In summary, Vector art is good, Raster art is bad when it comes to imprints. If you can e-mail your artwork to us early in the process, we will share it with the actual printer to confirm it can be reproduced.
If you are not sure, please email your artwork to studio@mindvisionmedia.co.uk or telephone 01666 826 226.
